Clients
I've worked as a social media manager in various capacities for a diverse range of organizations and brands, including museums, performing arts venues, small galleries, and most recently, a children's publisher. I work with and for clients whose values align with my desire to make the world a more connected and creative place. If you think we would work well together, don't be shy! Head to the Contact page and shoot me a message.
If you're still curious about my work, click on each logo to learn more about how I've helped these brands and organizations grow.
Services
If a social media professional claims to have all the answers, they're probably lying to you. There isn't a tried and true formula to being successful on social media, and most businesses experience phases of failure and seasons of success on their journey. But with smart strategy (that means clear goals!), quality content creation (quality ≠ quantity), and consistent community engagement (AI isn't quite there yet!), you can both survive and thrive on social.
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Familiarize yourself with the different facets of social media management, think critically about your needs and goals, ​then set up a consultation to determine the combination of services that's right for you.
Strategy
Every social media post should be informed by a thoroughly researched and well-defined strategy.​ A strategy provides direction, targets your intended audience, maintains brand consistency, enables content planning and optimization, and leads to measurable results.
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Abiding by industry standards and best practices, your social media strategy will be tailored to your needs and align with your brand identity and business goals.
Content Creation
Not all content is created equal. It’s important to tailor your content to each social media platform, accounting for formatting best practices, user behavior, and visual & audio trends. Since most social media platforms show content to users based on an algorithm, it’s crucial to understand your target audience’s needs and tailor each piece of content accordingly.
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I offer highly customized content creation services to help bring your social media strategy to life. Original assets that cover the full scope of your desired campaign, from engaging photo and video content to designed assets tailored to your brand.
Community Management
Community management is a crucial but often overlooked part of building and maintaining a strong social media presence. Consistently engaging with your audience builds trust and credibility, enhances customer satisfaction, drives loyalty, and provides valuable insights and feedback. The community manager plays a vital role in fostering and maintaining a strong relationship between a brand and its audience. It’s social media, after all!​
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